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Website Page Workflow

Website Page Workflow

Experience the power of our Website Page workflow, designed to create multiple SEO-optimized website pages simultaneously. This workflow is excellent for optimizing your site's content, structuring pages around your selected SEO keywords, and creating content that aligns with your brand tone.

Leave the heavy lifting to us as you embark on a streamlined journey of content generation! ✈️

This guide will navigate you through the various steps of this workflow.

Step 1: Navigate to the Workflows section on the Mark app.

Your screen should resemble this:

Mark's Website Pages Workflow

Click on the Website Page Workflow.

Step 2: Provide the brief for your website and its pages.

At this stage, it's essential to provide a comprehensive brief about your website and the pages you wish to create. This brief serves as the foundation for the content that will be generated and should encapsulate the essence of your brand and the purpose of each page.

Content Brief Step

Consider the following aspects when creating your brief:

Website description: Include a clear and concise description of your website. This should outline the core aspects of your brand, the products or services you offer, and the overall purpose of your website. This gives a baseline for all of your page content and ensures consistency across your site.

Page Purpose: What is the objective of each page? It could range from providing information, showcasing products or services, capturing leads, or any other specific function. You can add multiple pages here and you can change the default name of the page i.e "Homepage" instead of "Page 1".

Targeting: Who are you trying to reach with these pages? Understanding your audience can influence the tone, language, and content structure.

Tone and Style: Do you want the content to be formal or casual? Should it be conversational, authoritative, or inspiring? Defining this will help maintain a consistent voice across all your pages.

By providing clear and comprehensive instructions, you equip the Website Pages Workflow with the necessary information to generate SEO-optimized, audience-focused content that aligns seamlessly with your brand and business objectives.

Step 3: Select Primary SEO Keywords for Each Page

Choosing the right keywords is crucial to the success of your SEO strategy. For each page you're creating, you need to identify a primary SEO keyword. You can either use a keyword previously identified with our Keyword Lookup tool (located in the tools section) or initiate a new keyword search:

New Keyword Search

Select the Page's Primary SEO Keyword

Our Keyword Lookup tool is equipped with comprehensive data from SEMrush, a leader in SEO analytics.

This brings in the following:

Competition: Competitive density on this keyword to win a bid for pay-per-click ads. The higher the value, the higher the competition (maximum is 1).
Search Volume: The average number of times users have searched for a given keyword per month over the last 12 months.
Keyword difficulty: An estimate of how difficult it would be to rank well in organic search results. For SEO purposes, this metric is more interesting than the competition metric.
Trend: The interest of searchers in a particular keyword during the last 12 months.
Intent: The reason why a searcher was looking for a particular topic.

Enabling you to select keywords that can effectively drive organic traffic to your pages.

Once you've selected a primary keyword for a page, you can further optimize your content by conducting an SEO analysis.

This analysis provides recommendations for secondary keywords that you can incorporate into your content. When creating the content, our AI takes these secondary keywords into account, ensuring that you end up with a 100% SEO-optimized copy.

Run an SEO analysis

Result: secondary SEO keywords

You can delete the keywords that you don't find relevant and/or add your own keywords.

Remember to repeat this process for each page. By defining primary and secondary keywords for all your pages, you set a solid foundation for high-ranking, SEO-friendly content.

With your keywords now defined, you're ready to move on to the next step of the process: frameworks.

Step 4: Structure each page.

In this stage, you'll set the structure for each page by choosing each page's framework thanks to the available options: Meta title, Meta description, H1, H2, Paragraphs, and Calls to Action (CTAs). Each of these components plays a crucial role in enhancing your page's SEO score and engaging your visitors.

A Page Framework

You can easily delete a section, add a new section, and drag sections.

Remember to repeat this process for each page.

Step 5: Generate your SEO-optimized website pages.

Finally, click on the Generate button. Watch as the magic unfolds and your optimized website pages are created all at once. ✈️

We've partnered with Copyscape to ensure the originality of your content and to measure how natural your language sounds, which helps to avoid being flagged by search engine algorithms.

Once generated, you can export your text as a PDF. Here's to a seamless website content creation process.

Happy writing! 🤖

Updated on: 24/05/2023

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